When you want to grow your brand or sell your stuff, email marketing is one of the most popular and effective tools around for marketing campaigns. Email marketing is still ranked as the most effective marketing channel, beating out social media, SEO, and affiliate marketing. It also beats unsolicited spam email (which is never a good marketing strategy, by the way)
People who buy products marketed through email spend 138% more than those who do not receive email offers. In fact, email marketing has an ROI (returns on investment) of 4400%. That’s huge!
One huge advantage of email over social media is that customers are more likely to see an email than social media. Just posting something on social media doesn’t mean that everyone you want to see your message will see it. However, an email will sit in an inbox until it’s read (or deleted).
Did You Know?
At least 99% of consumers check their email on a daily basis? That can’t be said of any other communication channel.
Marketing through email can substantially increase your income but only if you do it correctly. Also, it’s a great way to get people to visit (and revisit) your website or blog. More traffic usually equates to more income.
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1. GetResponse
Top 5 Free Email Marketing Tools
GetResponse advertises itself as an all-in-one marketing software program. It provides integrated email marketing, autoresponders, and also landing page creation. Thus, it allows customers to automate important marketing tasks and launch effective advertising and marketing campaigns.
Its features also include advanced analytics to track conversions, leads, and ROI. Also, it offers customizable templates, marketing workflow automation, and many more.
GetResponse offers very compelling pricing as well as the capacity to sell merchandise. Also, it offers a few CRM functionality. See More…
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2. Constant Contact
Top 5 Free Email Marketing Tools
Constant Contact is an online marketing company that caters mainly to small businesses. This platform enables business owners to launch and also monitor email marketing efforts. Also, you can build websites and online stores, and utilize social media, among other services.
Thus, Constant Contact is arguably the most versatile email marketing platform around. Some platforms focus exclusively on the basics, and that works well. But with Constant Contact, you can:
- Create surveys
- Launch custom deals
- Engage in social media campaigns
- Send birthday greetings
- Receive reports
- Have access to advanced analytics
- Engage in live event curation
- Create coupons
- Use drag-and-drop to create your e-mail templates
- Have access to a simple management system
3. ActiveCampaign
Top 5 Free Email Marketing Tools
ActiveCampaign is a Customer Experience Automation Platform. It helps small-to-mid-sized businesses to connect and also engage with customers.
It also creates optimized customer experiences by automating much behind-the-scenes marketing, sales, and support processes.
ActiveCampaign features include unlimited email sending, email marketing capabilities, newsletter sending capabilities, and also marketing automation. Also, Built-in integrations, Conditional email content, Onsite/In-app contact tracking and See More…
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4. Aweber
Top 5 Free Email Marketing Tools
With an extensive variety of integrations, AWeber works well with lots of different software. Also, another important advantage of AWeber is that you get access to all features no matter which subscription package you have. See More…
Founded in 1998, AWeber is a marketing software tool focused on small businesses. It allows users to create effective email marketing campaigns, landing pages, signup forms, and also many more. Its features also include reporting and analytics capabilities, autoresponders, templates, automation, and more.
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5. DeBounce
Top 5 Free Email Marketing Tools
DeBounce service allows you to upload and also validate lists of emails. Thus, it is an email validation solution that dramatically improves email delivery rate and sending score. Its features include:
So, With DeBounce, users never have to worry about emails, newsletters, or information blasts getting bounced or sent to the spam folders. See More…
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